You’ve probably heard about the income potential of writing books and information products. Lately I’m generating a decent amount with my Kindle books. So I know info products work!
The problem is it’s hard to create long-term income if you’re offering sucky information products.
That’s why it’s important to read Grant’s guest post and make you’re creating something that is worth purchasing.
Most information products suck.
There, I said it. The elephant in the room has been identified.
The hype-to-value ratio in the information product industry has gotten pretty far out of whack, in my experience.
The make money online sphere (you almost expected that to be anchor text, didn’t you!) is probably the worst, certainly. But at the end of the day, when you compare a much-hyped info product to a well-reviewed book on the same subject, the ink-splattered dead tree is probably a better deal. [click to continue…]
[Update: The webinar is now over. The good news is you can access the training through this link]
Today is the day!
At 3 PM (Eastern Standard Time) I’m hosting a live training webinar with Danny Iny.
Danny will be talking about how YOU can get more traffic and subscribers with his “Fast, Easy Writing” techniques.
In this training session he’ll cover the same techniques that landed him guest posts and solid connections from websites like: [click to continue…]
It’s great to have an authority affiliate marketing business because you can recycle content in a variety of ways.
But there has been some discussion about what Google wants – Specifically if there is penalty for using “duplicate content” on your blog.
There’s a lot of debate about Google’s algorithm when it comes to reusing articles. Some say there is a duplicate content penalty. Others claim there’s no such thing.
So today I’m including a video where Danny Iny of Naked Marketing answers the question: “Can Content Be Re-Used without Being Penalized by Google?”
Check it out here: [click to continue…]
Persuasion is the primary goal of any affiliate marketing campaign.
You’re trying to convince a total stranger to pay for something – Solely based on your opinion.
With affiliate marketing your goal is to influence people. You’re basically trying to control the way they think and act.
That’s why it’s important to use the persuasion techniques described in Influence by Robert Cialdini.
In this book, Cialdini talks about the six ways to influence people:
- Commitment and Consistency
- Social Proof
You can apply this information in a number of ways. Today we’ll talk about how to use these persuasion tactics with your affiliate offers. Ultimately, these techniques will lead to more clicks and more sales. So pay close attention!
I’ll cover each influencer; plus I’ll provide a specific example from a fictional affiliate marketer in the “fitness for men” niche:
[click to continue…]
So you’ve discovered a great niche and found a few potential products.
The question is:
“How do you know which affiliate offer to promote?”
This is an important question to ask. In fact, the wrong choice means low affiliate commissions and a risk of losing the interest of your audience.
So any affiliate offer must match what people really want.
Fortunately there is an easy way to select the perfect affiliate offer. It comes down to using a simple strategy that I’ll reveal today… [click to continue…]
One of the “tricks” I like to use is to recycle existing web content.
Do this and you can reach a wider audience with a minimal amount of work.
A great way to do this is to use the system Peggy talks about in this guest post…
Steve admits to being a little lazy. That is, he’s lazy about writing more and more articles when he can leverage the first one in so many ways. He makes a good case for working smarter, not harder.
So I thought I’d show you the path an article can take, in its different forms, and how many eyeballs could potentially see it. And since I want you to “see” what I’m talking about, I’m going to put up an Easy Article Starter (the beginnings of an article, more like an outline) here as an example to work from. Ready? [click to continue…]