We all like to make excuses – Especially when it comes to the things that are challenging. For instance, these two of the excuses commonly made about starting an online business:
1) “I can’t afford it”
2) “I don’t have enough time”
Today I want to respond to each one and discuss why they’re completely untrue…
“I can’t afford to start an online business.”
Trust me. This excuse hits really close to home. I remember what it’s like having to watch every purchase like a hawk, only to see my credit card debt pile up. It’s not very fun.
With that said, I’d like to mention a term I heard awhile back called “The Latte Factor.” While applied more towards saving money, this concept is simple. All you do is eliminate one small expenditure on a daily basis and use this money to fund your online business.
For instance, here are few items people typically buy on a daily basis:
- A latte at Starbuck’s Coffee (Hence “The Latte Factor” expression)
- A pack of cigarettes
- A meal at a fast food restaurant
- An alcoholic drink with your friends after work
Seriously, let’s say you spend an average of $5 a day on one of these expenditures. If you add that up, it’s $150 a month. That’s more than enough to start an online business. To tell you the truth that’s a little less than what I spend on all three of my Internet businesses.
Unless you’re the most frugal person in the world, you can find ways to afford an online business. I like my cup of tea from Starbuck’s as much as the next person. But if I knew giving it up for a few months would make a better future, you better believe I’d eliminate this habit in a New York Minute.
“I don’t have enough time to start an online business.”
Again, I can sympathize with this excuse. I’ve gone through those periods of life where it seems like there’s never enough time. More true if you have a spouse and/or kids.
I know it’s trite, but we’re all given the same amount of time each day. The billionaires of the world like Warren Buffet, Bill Gates, and Richard Branson have a 24-hour day just like you and I. The difference, I feel, is they make the most of what they’re given.
Now, I really don’t know what your lifestyle is like, but I imagine there are ways you could make more time. For instance, here’s I would do to squeeze more time out of a day:
- Stop watching television…Period.
- Eliminate bad time management habits
- Throw out your video game console. It’s a completely meaningless activity.
- Get up an hour early each day or go to sleep one hour later
- Use part of your weekend to do Internet marketing
- Bring a bag lunch to work and use this time to build your business
- Learn to be more productive
Yes, this isn’t very fun…it might even cause some stress on the home front. Perhaps you’ll have to talk with your “significant other” about what you’re trying to achieve. My point is in order to get the best things in life, you often to make sacrifices along the way. But don’t worry. Almost every successful person has done this and I guarantee they’ll say it was well worth it!
What Excuses Are YOU Making?
Like I said, we all make excuses. Even to this day, I find myself giving reasons for why I don’t push past my comfort zone and go for what I want. As you’re reading this, ask yourself what excuses are YOU making. Are they the two I’ve just mentioned? Or are there other excuses that I didn’t mention. Please comment below…Take Action. Get Results.