Income Report #1 – June 2012

Income Report - June 2012Well, I finally caved into the peer pressure…

…For the first time ever I’ll reveal exactly how I generate all of my online income.

I resisted doing this for many years.  (I’ll explain why in a bit.)

But now I feel it’s time to peel back the curtain a bit.

Income reports can be inspirational to many readers.  So it’s only fair to detail a realistic look at what you can earn with an online business.

Before we get to the meat-and-potatoes, I’d like to talk about two things:

  1. Why I’ve never shown a detailed income report before
  2. What finally changed my mind my mind about this  viewpoint

Here we go…

[title color=”green-vibrant” align=”scmgccenter” font=”verdana” style=”normal” size=”scmgc-2em”]Why I’ve Never Shown a Complete Income Report[/title]

I’ve actually tracked my income on a monthly basis since 2007.  I find that this was a great way to stay motivated and spot important trends.  But there are three reasons why I’ve never posted them on my blog:

I. Little Work on My Niche: only generates a small part of my income.  The rest comes from a few related authority sites in a specific niche – One that has nothing to do with talking about Internet marketing or making money.

The problem?

I only work about an hour a week on this site.  You see, I’ve almost completely removed myself from this market.  It’s something I no longer enjoy and working on it is the least favorite part of the week – Thankfully it’s only for an hour.

In the past, I felt that talking about the income from this niche wouldn’t be valuable to readers.  I’m NOT marketing the site.  So there’s really no lesson to be learned from a regular series of income reports.

II. Competitive Advantage: More than 90% comes from this niche site.  I actually have everything down to a specific system where I don’t have to work hard to manage this process.

Again…the problem?

This site is how I pay for rent, food, and everything else in my life.  Frankly, I’m scared that someone can come along and reverse engineer what I’ve done.  I don’t mind sharing my business experiences.  But I’m not willing to let someone take what I’ve spent years perfecting.

III. Embarrassment: Lastly, there is a real personal reason why I’ve never provided a full-blown income report… I was embarrassed.

You see, I make almost no money with  The main reason is sheer laziness.  I make a decent income with my authority niche sites; so I’ve never sat down and executed an income generation strategy for the blog you’re currently reading.

This is a painful thing to admit because I have a site that talks about…ya know… making money online.

For a long time I’ve convinced myself that it’s okay to NOT make money with because I have a profitable business elsewhere.

But at the end of the day, I was just making excuses.

Which leads us to…

[title color=”green-vibrant” align=”scmgccenter” font=”verdana” style=”normal” size=”scmgc-2em”]What Finally Changed My Mind[/title]

I. The One-Hour Work Week: What I recently realized is my main excuse is actually a good selling point about my online business strategy.  From 2006 to 2008, I created an affiliate marketing system that requires only an hour a week to maintain.  Basically it’s a:

6-Figure Business with a 1-Hour Work Week  <—- (Tweet this!)


Eat my shorts Tim Ferriss  <— (Tweet this!)

So while I’ve effectively retired from this authority niche since 2008, it’s still generating almost 100% passive income.  Now, I realize that this is something that people would like to hear about.

II. Increased Transparency Online: No longer can you hide behind a computer screen and talk about making money online.  Now people expect, even demand, full transparency with income claims.  I’m not going to reveal my exact websites.  But I can at least talk about the specific techniques that make me money.

Frankly, I love reading income reports.  They’re a great way to see the actual ways people make money.  Some of my personal favorites are:

All three of these sites do a great job of breaking down their income generation techniques.  So there’s a valuable lesson to be learned from these monthly breakdowns.

III. Kick in the Ass: Finally, we come to the main reason for posting monthly income reports.  I need some sort of kick-in-the-ass to get past my current plateau.  I make an okay living online.  But it’s nothing special.

I’m hoping that making my earnings “public” will motivate me to take action.  I know that I’ll look stupid if I write every month about how I’ve done nothing to grow my current earnings.  Sometimes… humiliation can get a great inspiration tool.

Okay, that’s my 800 word preamble.

Now we’ll switch over to the dollars and cents…

[title color=”green-vibrant” align=”scmgccenter” font=”verdana” style=”normal” size=”scmgc-2em”]Monthly Income – June 2012[/title]

To give some background info, here is what I earned each month from January 2012 to May 2012:

[table id=7 /]

What I like about these earnings is they are nice and stable 🙂

The average is right around $10,000 per month.  That’s pretty good money here on the Jersey Shore.  But…I know it can be improved.

So let’s see what happened in June 2012:

I. Email Marketing for Main Site: My email list provides the bulk of my income.  I send broadcast messages every 2 to 3 days.  Some are filled with content.  Others have a direct affiliate offer.  I know some people shy away from direct email promotions.  But I’ve found that this is a strategy that works for me.

My income comes from two different places: Clickbank & Self-Hosted affiliate programs.  Clickbank is a huge money-marker; but I’ve also found a few hidden gems in my particular market.

  • Clickbank: $4,961.73
  • Self-Hosted: $1,505.80

II. Thank You Page for Main Site: The thank you page for my email list is a very profitable part of my system.  On it, I give subscribers a basic description of the list and then provide a small direct-response banner to my best affiliate offer.

Thank you page income has worked pretty well for me in the past (In 2011, it generated $18,600 in total income),  So I’ve developed the attitude that you should present new subscribers with some sort of offer.

  • Self-Hosted: $1,000

III. Information Product: I also have an information product in this niche.  At one point, it was earning $4,000 to $5,000 a month.  But it’s experienced a severe drop in the last year or so.  The main reason is I no longer have any interest in recruiting affiliates or being in this niche.  Frankly, I’d rather work on Steve Scott Site and focus on making it great!

The bulk of my information product income comes from an extensive autoresponder sequence.  I have over 50 emails that provide a mix of great content and direct affiliate offers.  So in a way… My information product income also comes from affiliate marketing.

  • Info Product: $1,244.57

IV: Niche Sites: This is an income model I no longer pursue.  But I still generate some spare change from a few smallish websites:

  • Google Adsense: $13.56
  • Amazon Physical Products: $108.96
  • Clickbank: $109.81

V: Amazon Kindle: In the past few weeks, I’ve seen some serious action on my Amazon Kindle eBooks.  It’s enough to make me start to take this income model seriously.   (More on this in future posts) In June though, the income was not much to speak of:

  • Kindle: $25.11

VI: Steve Scott Site: This is part where I’m pretty embarrassed.  I really don’t make much on this site.  But I’m hoping that these reports will motivate me to optimize my income strategies:

VII: Mobile Apps: I’m just about to release my first 2 mobile apps.  So I’m hoping that this strategy will become a major source of income.  For now, we’re looking at:

  • Mobile Apps: $0

[title color=”green-vibrant” align=”scmgccenter” font=”verdana” style=”normal” size=”scmgc-2em”]Putting It All Together…[/title]

Add all these up and in June of 2012 I earned: $9,237.99

That’s right around my average for the year.  What makes me happy is the stability.  I’m happy that I don’t get a lot of fluctuation like you see with other income strategies.  I know that day in and day out this money will be there.

Looking forward, I’m aiming to improve this number by doing three things:

  1. Promote quality affiliate offers on this site
  2. Write more Kindle books and optimize my current title
  3. Start building my mobile app network

Right now, I’m on a six-week trip.  So I’m not able to take immediate action.  In September though…I plan on doing a lot of work.

Well, that’s my first income report.  Hopefully you learned something from these numbers.

Have any questions?  Want to leave a comment?

Talk to me in the section below…

Take Action. Get Results.

70 thoughts on “Income Report #1 – June 2012”

  1. Great report Steve.

    Email marketing is something I’ve (stupidly) never taken seriously over the years, but I’ve been making a serious effort to improve over the past month.

    Would you mind sharing how big your list is and how many confirmed opt ins you’re adding each day?

    • Derek,

      I can’t underestimate the importance on email marketing. Building a list in that niche as soon as I started out years ago was one of the best moves I ever made.

      Anyhow, to answer your question. My list in that niche is pretty big, and grows stays pretty steady (a big reason for the stability and the reason I only really have to cater to the list).

      It DID take me YEARS of effort to get to that point, but all my lists together hover around 84K+ people. I get about 30-70 opt-ins a day. So it is growing (slowly) even without any real efforts in the past year plus.

      Also, I JUST did an interview with Allan Gardyne about my email system. You should check it out here:

        • I wanted to add one more thing. I recently interviewed Rusty Moore, the owner of and he told me that the Covert Messenger Pro plugin converts 5x better than anything he’s tested to date. (I’m not affiliated with this plugin).

          I’m just about to test it on one of my highly trafficked niche sites, This is a wonderfully passive site that makes about $1500 a month from Adsense. I suspect that list building will hurt income in the short term, but I want to know if the extra income from list building will offset that.


          • Hey Trent, I just wanted to let you know that I went to your niche site. Nicely done! Same for your twitter feed. Nice!

            Thank you Scott for all the great information. I’m suffering from paralysis analysis.

    • Joe,

      Actually I do. Maybe someday if a better handle on a second niche. But for now I just can’t risk sharing and just building my competition.

      I would actually really like to…but i won’t do it until I make at least as much in another niche. I am sure you understand. This is my likelihood.

      So….maybe someday….

  2. You are simply rocking Steve. Love the fact that you have been able to make some good money from your blogs. Surprising that the Stevescott site does not make a lot of revenue. Wish you the very best Steve. Love to know some of your tricks to making a good income. If I even make 1000 dollars a month I would be really happy.

    • Thanks Eddie!

      I appreciate your support. Keep at it, I am sure you will get to the 1000…and beyond. Rome wasn’t built in a day, as they say. It took a while for me to build up that niche well enough that I can -mostly- ignore it now.

  3. I think it’s great when people spend the time to show how they make what they make. Puts everything in perspective and other people can see what really works vs. what they are being told works.

  4. C’mon, Joe. Steve’s been more than generous with this report and his honesty.

    Thanks for this breakdown, Steve. I think one major point for me, that brings what’s necessary to earn a stable living online into perspective is the size of your mailing list.

    Are your new opt-ins coming just from traffic to the site? Did you do much solo ads when you started?

    I understand that some niches are difficult to monetize. How did you decide on your niche?

    • Thanks for the support Owen!

      If you do a good job with marketing a list is very stable, in fact. My brother was working in the same niche for for a while. His list only got to about 5% of mine, but it was very steady at getting almost that exact amount of revenue. (5%)

      Of course, as you point it, it varies greatly from niche to niche, but once you know your niche it is very easy to figure out exactly what each optin is worth as an average.

      The optins I still get are a mix. Some to the site, but most of it from OLD article marketing I did ages ago when it was still very effective. (like ezinearticles and its clones). But I do get some from my product and some from visitors to the site and handful from other tactics like that…

      The best thing is to diversify the ways you build your list as much as possible. That way if one or two lose potency, your bottom line does not get affected as much.

      As for choosing my niche. I could write whole ebooks on that…and in fact I have. (LOL)

      In REAL brief I follow the whole “health” “wealth” “relationships” “passions” model. FInd something that fits in one of those categories (mine does). Then check for competition. (you WANT fair competition …it can show the niche is valuable. But you do not want it so swamped you can never do well in it)
      Then Traffic #’s. Then Products. And of course you should have knowledge and passion for the niche…because you will be writing A LOT for it for a long time.

      Of course that is all extremely basic…


  5. Hi Steve, thanks for sharing your earnings here. You have mazing amount of email subscribers. Do you manage them all in Aweber?

    And what does it mean ‘years’? Having 30-70 opt-ins a day means that you must built your email lists for 6-8 years, am I right?
    BR, Chris

    • Chris,

      Less than that, but close. I guess it has been close to 5 years I have been in that niche. My optins have actually decreased somewhat, since I am no longer really “active” in the niche. But yes, I think to really build an authority position within a niche is something that will take multiple years.

      As for managing them. Yup. Aweber. I have been using that service since I started. I think I am pretty facile with it these days. It would kill me if they ever folded. LOL. I simply LOVE Aweber and wouldn’t change if I could.

  6. Steve,

    Thanks for sharing the report but I think there is another reason why you need transparency:

    1) People are now looking at all those so called gurus as snake oil salesmen.

    I do think that you should be honest about what sites you have. From the standpoint of someone who does the same thing, It adds credibility where people can say , ‘ Here is what he does, Just like Me ‘. They also have the benefit of knowing that the person isn’t in the business of just sending offers but have an actual product. [ I have read your books. ]

    This is something that is going to cause issues for internet marketers down to road. While many are making money now, there is a backlash coming. I am happy you were transparent but I feel you need to more honest by letting people know your websites because to hide something gives legitimate customers pause in relation to your credibility and honesty.

    And with impending legislation on people like Stephen Pierce and other people in the business, its only a matter of time before someone comes knocking on your door. Although you are doing nothing wrong.


    • Jah,

      I see your point. It is a good one.

      A lot of Internet Marketers do have a horrible reputation, and often rightful so. Quite a few ARE snakeoil salesmen.

      While I see the point and agree on a theoretical level. There is also a hard reality of people taking a shot at a niche by reverse engineering someones success. It happened to Pat Flynn with his Niche Site experiment to some degree.

      SO while I want to be even MORE open about my main niche, I don’t want to risk losing my primary source of income.

      I do agree whole-heartedly about being as open as possible though. Like you pointed out. In the long run people are going to be accountable for the cheap tactics they use today. So itt is better to be a little more open BEFORE any hammer comes down. Plus it helps you stand out from the crowd of sleazy marketers.

      Thanks for a great comment Jah. You expressed concerns that I have thought of also.

  7. Hi Steve, thanks for your report – as you said it’s a very motivational kind of post which engages users and allows to get an idea on what kind of money is going around.

    By the way, you should check the AWeber link around the end of your post since it’s not working giving a 404 (I think it’s just missing the “http://” part in wordpress).


    • Thanks Mauro,

      Glad you liked it, and I appreciate pointed out the jacked up link. I corrected it! (you were right…missed the http)

      Have a wonderful day!


  8. Thanks for sharing Steve! Looks like you have the email marketing down to a science. It’s great to see you are getting such great results from your efforts. I still haven’t gotten the email marketing thing down yet but I’m slowly getting there.

    Hope you’re having a great time out there on the road. Enjoy!

    • Thanks Dan,

      Yeah I think I do have Email marketing pretty much nailed. I have really made a system out of it. Been doing it for such a LONG time. You will certainly get there! 🙂

  9. Steve,
    Thanks for being transparent. I hope you DO NOT share your authority website. There are people who will take it and try to out-do you. We’ve seen it with Pat Flynn’s.

    I think showing that you walk the walk helps build trust, and that’s how you build a folllowing and sell products. You’ve earned my trust (a long time ago, actually).

    Good luck with your Kindle books and the mobile app arena.


    • Peggy,

      Thanks for the nice positive comment… and all the support you have given here! 🙂

      I am certainly not going to be TOO forthcoming. I would actually LIKE to be completely transparent. I would love to use some specific examples rather than generalities. I DO think it is more powerful to be specific.

      But I have to get the numbers to where less than 1/2 of my income comes from that niche before talking about it more. As you pointed out, because of the pat Flynn, “out do” thing. I just coudn’t risk having someone reverse engineer me and take out my main money source.

  10. Hi Steve, congratulations on being brave! Now you could have said in this post that you’re opening the curtain because everyone else is which would have been honest. However, you’ve gone miles further by saying its a motivation tool for you, which I think is a really positive way to drive you forward.

    I get such a lot of inspiration from you via and I really appreciate your transparency. Well done!!!

    • Matthew,

      These “income reports” certainly are the fad of the day. I think that is a good thing, though, and I am certinaly not too ashamed to jump onboard! 😉

      As for motivation…yes, I think this is the kick in the pants I need. I just need to finish up my latest trip. (My inner procrastinator jumps for joy)

      Thanks for dropping by!


  11. Great share Steve!

    This post of yours got me thinking a lot about long-term pursuits so I apologize if I’m taking up your time for a moment. 🙂

    Case in point is how you’re able to transition yourself away from something that you once worked hard on and for now work on it for only 1 hour a week?!?!

    That’s am-a-zing … 🙂

    As a blogger, I don’t have much experience with affiliate marketing but I know that the general principles you have given on SSS can be applied across all niches. So I’ve really learned a lot from you with all the great information you’ve shared!

    Furthermore, with this new change you’ve been pursing on Kindle books, they’re affordable enough for anyone to buy. Hence, smart thinking there. That just tells me that the model of ebooking is changing as well.

    Would be great if you create a new category for us to read more on that. 🙂

    Lastly, it’s no surprise that SSS is not much of an income generator. I just find that the transition towards monetization with blogging takes a lot of time, however with your advice on designing email sequences as part of the email marketing plan is awesome.

    And that’s because we hear that the money is in the list all the time. So during my e-course research for designing email follow-ups, not a lot of info was shined on this area. So the one main action I got to take away from this income report —> do your email marketing right.

    Thanks for making SSS a great idea tank where a lot of bloggers can learn how to make money online ethically Steve.


    • Thanks Thu!

      Certainly nice to hear from you again. It has been a while! 🙂

      I appreciate all of your great comments…as always!

      As for doing more on Kindle books, and talking about it more here… I still have more to find out about the medium myself…but I certainly will be talking a lot more about it.

      As you said, the medium is changing and we have to change with it. Volume sales through Kindle ebooks seems to be the wave of the future, and with what I have done so far…it seems like it has potential.

      Like everything though, it really matters that time is taken to craft ebooks that have real value for LONG TERM success. So of course it is not something that can be done quick…

      But I will certainly be talking about what I have done, and am doing there ad nauseum in the weeks and months to come.

      Thanks for dropping by, I hope you are doing well!


      • Oh yeah I do remember reading in a post or email, I don’t remember, but not so long ago that one of your goals was to write a bestseller book.

        I’m sure with Kindle writing, that’s going to be checked off soon. I just know it and I’ll be one of the first in line to buy the book and ask for an autograph. 🙂

        Keep rockin’ Steve.

        A big fan!

  12. Rockin’ it man!

    I’m not all that surprised to find that SSS doesn’t generate a lot just because people in our market really don’t invest a whole lot outside of the basics plus there’s so much free information + we’re all very tech savvy. I think Murlu makes maybe $100 a month directly but 90% of all my other income are the authority sites that are no where near this blogging/business/etc niche + freelancing (that sentence was incredibly jumbled).

    Anyway, awesome earnings man. Glad to see that you don’t sink too much time here so you can stay focused on the other stuff.

    • Murray,

      Yeah I am starting to think the same thing about SSS. Sometimes it is a bit disheartening with all the work have put in here.

      Anyhow, like you, I am diversifying, so hopefully in the future no single method of making money will be paramount.

      Thanks for dropping by man!

      Have a great week/weekend


      • I think the best things we’ve got out of this entire experience is a really great way to connect with truly inspiring people and a platform that gives us flexibility to try new things.

        Yeah, things didn’t really take off as much as we’d hoped for but at the same time, it’s revealed a lot more about our work and drive that can’t really be found through other means.

        Anyway, take it easy yo! Still doing that trip, right? Or did you already knock that down?

  13. Damn!!! You “Crush it” Steve. I had no idea, brother.

    I mean, honestly, you see tons of these types of sites, but, apparently, YOU are DIFFERENT.

    I will be watching MUCH MORE CLOSELY now! You can count on that.


  14. This is awesome Steve! I definitely think you’re making the right move here with releasing your income reports. It’s a great way to connect with your readers. And of course if Pat Flynn’s doing it, how can you go wrong? 🙂

    Can’t wait to see how you make out with your apps! Super excited for you!


    • Thanks Thomas,

      I am excited about the apps too. Hopefully they should be all wrapped up about the time I return from the trip, so i can really market them.

      I agree, this income report seems to have really connected with people, and as you pointed out it seems to connect with people when others like Pat Flynn do it.

      People like transparency and not just thinking people are sitting in their mom’s basements making this stuff up!

  15. Looks like you’re doing really well Scott. I wouldn’t be embarrassed about how much you make with your blog. I’m pretty sure we’re not making much with ours either, haha. But I consider blogging sort of a fun escape from some of the more boring parts of our business.

    I always find income reports to be an fun read. Not only because it’s interesting to know what people are making, but because it gives me ideas of where I may want to start branching off to.

    Keep up the great posts!

    • Josh,

      Yeah, I really LIKE doing the blogging, but at some point I need to start making it work a little better monetarily, or I can’t justify the time I spend here.

      I agree with your accessment of income reports, and don’t know why I hesitated. I like to read them for two reasons myself. 1. they give inspiration 2. What you said…they give ideas.

      Anyway, thanks for the comment and have a great day!

  16. Hello Steve, so glad you’ve finally come out of the income reports closet! I’m a huge fan of them myself because they really tell you what’s what.

    I actually just posted my first income report. A poultry $3500 in the first six months of this year. But, one thing I can say for sure, people love them. I got so much positive feedback and shares from mine.

    It does surprise me that you’re not making more from SSS, though. You could try writing about your hosting set up with an affiliate link. If you’re happy with a particular host it doesn’t hurt to explain to people how to use the host, how to set up a website on the host, etc. This along with an affiliate link can be very profitable.

    Another good thing about income reports is that it teaches you what’s working and what’ not working so well.

    Great to hear you’re on holiday. Hope you’re having a great time and not too hot where you are! 🙂

    • Rob,

      Yeah people certianly do seem to love these reports. This is the best response I have gotten on an article in a while. (of course I just had two guest posts go live to… so that helps too)

      I could do some things like pushing hosting. Maybe someday I will. For now I prefer to keep it more informational and only link organically to things like that when the topic comes up. We shall see though….

      Anyhow, thanks for dropping by and commenting! Have a wonderful day and a great weekend

  17. I love that you show clarity in your profession. Question? Do you run any marketing in off line markets. If so how does that mix with your online market. What was the number one thing you did to build your list. Content, Offers, Marketing? Thanks from a noob.

    • Spencer,
      lets see…

      1. No, I really do not do much offline marketing. Unless you count “little” bit of amazon affiliate stuff. (Which I consider online still)
      2. A lot of my list building was initially done in two ways.

      The first was with article marketing. In case you don’t know.. This is where you write articles for a 3rd part site (like ezinearticles) and and get a link at the end in return. Unfortunately, AM is not as powerful as it once was. It is still a decent cog in the the wheel of building a list, but not something you can say could be your mainstay these days

      I would also say a fair amount of it has been from my ebook.

      So I guess the answer is content. I am a firm believer in giving value up front to getting value in people signing up for your lists in return.

      Thanks for dropping by and commenting!


      • Do you see this working with a traditional business. I agree with the value up front. How long did it take you to get to the trust or authority phase of your site.

  18. Scott,
    It looks like you really are doing well with authority sites. I am really interested with your offer that you immediately give to your opt ins. I’m definitely going to check out that interview.

    Have a great trip!

  19. Hi Steve, thanks very much for sharing your income, it was very honest and transparent.

    I think you are right to keep your niche “in the closet”; all businesses don’t publish their plans and strategies for all to see – the fact yours is an internet business doesn’t change that.

    The SSS site is a great site and I hope that it brings you a bigger income in the future.

    Enjoy the rest of your holiday in the heatwave (wishIi could say the same for the UK) 🙂


    • Thanks Lianne,

      I am definetly enjoying the trip. (Hence the late replies)

      Thanks for the comment and I hope you are also having a great and productive week!

  20. Hi Steve,

    Thanks for the honest report. And there was absolutely no need to know what your niche is, except to know that it’s outside of the IM field. It’s the types of business models you’re using and which ones are working for you that is the most helpful. Sure, everyone’s going to have different results based on how they implement, but your results can give people a little bit of a reality check. For example, if you think you’re going to start making thousands a month writing Kindle books just because everyone says it’s the hot thing, think again. It’s a volume business.

    I also think you can definitely monetize this blog more. Just by having a “resources I use in my business” page that you refer people to can help. I always look at what the people I respect are using for tools. I know one marketer who has a link to her resources page at the end of every email!

    Anyway, thanks for the honesty. I’m glad I found your blog (via Peggy Baron, by the way) :).

    – Sharyn

    • You are dead on Sharyn.

      SPecifically what you said about Kindle being a volume business. As you cretae a portfolio of quality books, I am sure they help to sell each other.

      There is nothing in the affiliate marketing world that is “set it and forget it”. SOme thing pay out over a LONG period, but everything takes a fair amount of work and continued work. THe good part is that you can CHOOSE the time and place you do that work. (Hence things like the trip I am on now)

      Your monetizing idea is a good one…but do you mean more than the “tools” page I have? Perhaps I just need a batter name or more obvious “hook” to that page.

      Anyhow, I thank you very much for your comment, I am glad you found me through Peggy’s site, and I hope to see you here again! (Sorry I was a little slow to reply, but I am in the middle of a cross country trip)

      Have a great day and a productive week!


  21. Hi Steve,

    There´s a lot of value at SSS. Maybe not in terms of revenue, but in terms of potential. If you put your site to sell in Flippa, people will do the maths “12X monthly revenues”. But this is a totally different story. You have an audience that believes in what you do and how you do it. It´s a long term business.
    Although you might make money recommending others products I think (because of the unique approach you have) you might do really well with a good product made by yourself. But in my opinion should be something more ambitious than a Kindle ebook or a .pdf

    Anyway just my thoughts…

    Congratulations for your work and good luck!

    • Thanks Pablo!

      It is good to hear you say that, because hat is what I have always been trying to do with this site…create a long term business that can withstand time and the ups and downs of the “biz”

      I have done some “light sell” on products I believe in, and will continue. But you are right, there are times when perhaps I should make stronger recommendations…given the products are worthy and something I believe in..

      Thanks for dropping by and commenting Pablo!


  22. Nice report man. We should talk sometime though so I can help you increase that. You are leaving some of these things on the table, and I have strategy that you can’t buy a report about 😉 Contact me through my site and I will shoot you my number.

  23. This is really amazing. The article is really encouraging. There are many beginners who would be encouraged to put more efforts in blogging. Thank you for sharing your experience with affiliate marketing and list building activities.

    • Thanks Matthew,

      I am glad you appreciate it and see some value for people getting started.

      This biz takes a lot of hard work and dedication. It is not the “easy” living some of the smoke and mirrors guys try to promise, but it can be done.

      Thanks for taking the time to drop by and comment. Have a great week!


  24. Hi Steve, that’s pretty interesting.
    Income reports are a great way to learn many useful stuffs.
    I love Pat’s reports and I think I’ll love also yours 🙂

    I could expect that the biggest source of your income is by email marketing, because when I started listening your advice about it, my email marketing income made a really big jump!

    I greatly apprecciate your honesty about your income from Steve Scott Site.
    It requires bravery to admit that data and you did it.
    I esteem you much more after this.

    Enjoy your trip 😉

    • Mauro,

      I am really glad to hear that you have been listening and taken action with positive results for the email marketing. I just love to hear that!

      Thanks for a great comment and positive feedback!

      Have a great week!


  25. Hey Steve, took some courage, but I’m glad you shared…I was very curious how you were doing! I’m debating posting the same thing right now. Another reason holding me back is I’m not sure I want friends and family all knowing how much I make!

    Unrelated, thanks for the tip (in your email a week or so ago) about Welcome Splash. One thing holds me back from using it and was curious if you knew the answer. I’m certain it does well converting inbound traffic, however do you know if it has a negative impact on keyword rankings? In other words, does google read your splash page as the content on the other side of a link, or the page that is the final destination? I don’t want to use it on pages if it means those pages won’t end up ranking in the SERPs. Any experience?

    Thanks! -Geoff

    • Hey Geoff,

      To be honest, I’m not 100% sure about how Welcome Splash affects the way Google looks at your site. I think it’s okay because it’s basically a pop-up. But I would email Chris (one of the creators) and ask him: chris[at]makemoneyontheinternet[dot]com

      With that said, I no longer worry about appeasing Google. Welcome Splash gets results…so I’m not going to stress over what Google ultimately wants.

      • Thanks Steve, that makes sense, I’ll follow-up with those guys soon. Unfortunately, I’m still in the mode where I do need to appease Google :), but can’t wait to get out of that mode.

  26. This is excellent motivation for budding online marketers. Although one should get into it knowing that it will be a hard road, it is definitely refreshing to see that the money is there.

  27. As a new person trying to learn stuff about making money online, i get sick about all the bullshit you meet when your surf like

    “this is top secret and for your eyes only!!!” – mmm a open page on the web is for my eyes only? what don’t you just call me dumb
    “us against the guru’s!!!” -if it is you and me…do we share your income then?
    “i make 50mio$ a day” – do you really? Maybe you should spend some of those $ on fixing all the broken links on your page then
    and so on………………..

    Your page is a refreshing make money online site compared to all the bull, not many people that are be so honest as you – can actually only think about inboundpro-net which i have comed around.

  28. Steve,
    Those numbers are nothing to sneeze at. Great job man.

    I’ve been following your blog for quite a few months now and I’ve really been implementing many of your strategies with a different twist. I’ve started creating an eBook Empire that I’ve started using to leverage into a freelance consulting business. It’s working too! I landed my first couple of consulting clients (at a low rate right now of course). But the eBooks I wrote, coupled with some guest posts and videos, have just started paying off.

    Plus I made my first dollar online this month. I’m not up to your level yet, but I’m sure I’ll get there.

    Thanks for everything you’ve done here on SSS.

  29. Embarrassed? You should be proud that you continue posting awesome content to help people without monetary reward as the only motivator. 🙂 …The ironic part is, THAT will actually help you make more money here. lol 😉

    I just recently made a conscious decision to set forth on new passive income projects (I’ve had them before – a lot of ups and downs – long story lol), and glad I came across you and your site.

    Looking forward to reading more and love that you’re adding income reports (just as I’ve arrived).


    P.S. I LOL’d at “saving up for a cheeseburger”. 🙂

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