“How do you succeed online?”
This is a simple question that’s been answered a thousand times.
Every Internet entrepreneur has their own opinion. And each seems to conflict with the other.
If you held a gun to my head, I’d say the key to success is:
“Find what works and do more of that.”
It’s a simple philosophy I developed over five years ago. You won’t find success right away. It comes by trying a bunch of things and building on the techniques that get results.
How do you know when something is successful? You learn that with tracking.
I’ve been a tracking fanatic since 2006. A long time ago, I heard a great quote from Peter Drucker: “What gets measured gets managed.” This is a concept that can be applied to any online business.
My point is this. Tracking is the only way to know if something works with an online business. It removes the guesswork and uses statistical evidence to show when a technique produces measurable results.
This is post is titled: THE Definitive Guide to Tracking an Online Business. It’s the first of a multi-part series where I detail how to effectively implement tracking with ANY online business.